The 2025 Rising Stars of the Profession: Zach Washburn

Zach Washburn, CMG Consulting — Excellence in Strategy Consulting: Technology

Michael Webb | April 03, 2025

Zach Washburn, Manager, CMG Consulting

Zach is a dynamic and versatile analyst known for blending creativity with a meticulous, detail-driven approach. With a passion for tackling both qualitative and quantitative challenges, he excels at delivering actionable insights that drive business transformation.

Zach specializes in implementing machine learning solutions, crafting strategic pricing models, identifying customer value gaps, conducting in-depth market research, and building robust financial models. His expertise also extends to managing Google Ads campaigns, analyzing large datasets, and translating complex findings into compelling data visualizations and actionable strategies. He thrives on understanding the human motivations behind data and enabling businesses to adapt to evolving consumer needs.

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