Industry Intelligence Surveys

Survey: Most Employers Missing the Mark on Pay Effectiveness and Design Efforts

WTW report shows pay still drives employee attraction and retention, but current pay programs fall short. About half of global employers report they…

Michael Webb | October 30, 2024

WTW report shows pay still drives employee attraction and retention, but current pay programs fall short.

About half of global employers report they are effectively delivering on each of the six individual core objectives of pay programs, despite pay being the most commonly cited reason employees join and stay with an employer. This is according to the 2024 Pay Effectiveness and Design Survey by WTW (NASDAQ: WTW), a leading global advisory, broking and solutions company.

The survey found that of the six core objectives related to pay program effectiveness — driving employee attraction, driving employee retention, promoting fair compensation among employees, promoting competitive compensation compared to employees at other organizations, aligning with business strategy, and rewarding employees for current-year performance — about half of employers report that they are effective at two of these objectives and fewer than half are effective at each of the other four.

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